Industry observers report that as the U.S. enters the traditionally slower holiday period, the real‑estate market is still showing strong signs of activity. According to a November 2025 update by real‑estate adviser AgentUp Inc., demand in many regions continues to outpace supply, particularly in desirable neighborhoods. The newsletter notes that while inventory is gradually rising, it remains constrained enough that sellers in many markets maintain leverage.
In addition, AgentUp points out that real‑estate professionals are encouraged to shift their focus toward client‑appreciation efforts during this time. Tactics such as sending handwritten notes, engaging in personalized outreach and offering value‑added service are being recommended to strengthen relationships during what may be a quieter phase of transactions. The strategy underscores that although some clients may pause major moves until the new year, agents who stay proactive can build goodwill and generate referrals for the year ahead.
Emerging patterns in the market include slightly longer listing periods than the peak seasons, more buyer contingencies and more nuanced pricing strategies as sellers calibrate expectations for the year‑end window. The report suggests that while the broad market remains “hot,” subtle shifts are noticeable: sellers are increasingly managing timing, terms and presentation with greater care, and buyers are in a somewhat stronger position to negotiate in some locales.
For real‑estate businesses and professionals, the takeaway is clear: the holiday period should not be treated as downtime. With the market still active, agents who maintain visibility, support their clients thoughtfully and adapt to evolving conditions will likely position themselves well for both closing business now and setting up the pipeline for early next year.
In sum, while the year‑end period often slows transaction volume, the November 2025 guidance from AgentUp confirms that many markets remain competitive. For sellers, opportunities persist. For agents, the moment calls for refined strategy and deliberate engagement. Agents who invest in service and relationships now may reap rewards when the season shifts into full swing.
